The New York Liberty are now the most valuable team in the WNBA, valued at $400 million after a recent minority stake sale. It’s the highest valuation ever for a women’s sports franchise anywhere in the world.
League-wide, business is booming. Attendance hit 2.4 million in 2024, a 48% jump from the year before, and more than 54 million unique viewers tuned in to national broadcasts.
Average team valuations are now $272 million, with every franchise worth at least $190 million. It’s a clear signal that the WNBA’s momentum is translating into real financial growth.
(via Forbes)