LeBron James, Stephen Curry, and Kevin Durant have built Hall of Fame careers on the court and massive empires off it.
Their combined career earnings are projected to reach $3.7 billion by season’s end, according to Sportico. Curry and Durant are set to join Bron as the only active NBA players to surpass $1 billion in total earnings, a milestone achieved by just a few athletes globally.
This season, LeBron tops the NBA with $132M in total earnings, including $80M from partners like Nike, Richard Mille, Mattel, and Amazon. Curry leads all players in salary at $59M, while KD remains one of the league’s most marketable stars through Nike, Boardroom, and other ventures.
*Methodology: Sportico estimated off-court earnings through industry sources, including royalties, media projects, and brand ventures. Figures are pre-tax and exclude unrelated investment income.